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Razorpay Website Evaluation

A mix method evaluative research for a website with 1M+ daily visits

Conclusion & learnings

Along with exploring methodologies, this project was a great opportunity to refine my stakeholder management. My biggest challenge was to close the loop between insights and final designs despite the tight deadlines we were working with.  I was able to convey the importance of UX research by involving my cross functional peers in the process throughout to build confidence.

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Hit me up to discuss about how fascinating our species is or to go gaga over underground indie and old hindi music! :')
PS: best viewed on laptop

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